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Wunderman - New York


What all business leaders should know about Digital Transformation

Digital transformation is the goal of every organization, but putting a strategy into motion and building a framework that supports innovation and disruption is no simple task. Stephan Pretorius, Wunderman U.K. group CEO and global CTO, along with three other CTO’s share five key strategies that business leaders should keep in mind.
“Disconnected vanity projects will not deliver digital transformation, no matter how sexy they may seem,” said Pretorius.